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Due diligence

The homework investors do before they send money: checking finances, legal docs, customers, and team. Think of it as a trust-building audit, not a personal attack.

Related: Term sheet · Investment memo · Pitch deck

A bit more nuance
  • Emerging-market companies sometimes have messier records — proactive data rooms help.
  • Due diligence can surface deal-breakers early, which saves everyone time.
Go deeper
Discussion questions
  • What is the weakest paper trail in your company today?
  • If an investor called three customers, what would they hear?

Educational reference only — not legal, tax, or investment advice. Terms vary by country and deal; ask a qualified professional when it matters.